Latest press releases

In horticulture innovation is of great importance. Both the consumer and the manufacturer are constantly looking out for new and improved plants and cultivars. The development of “sound and attractive” innovations, however, requires a great deal of time, knowledge and scientific research. BEST-select is a collaboration of 20 Belgian tree nurseries and is celebrating its 10th birthday this year. Over the course of these 10 years BEST-select has released no less than 14 strong cultivars onto the market!

Coeur de Pigeon, a mini tomato with a rounded, sweet flavour, has recently joined Flandria Specialty Street. This attractive product is available between April and late November. It is definitely going to be a commercial success.

On 13 April 2010, the Flemish Horticulture Environment Plan (VMS) awarded the five-yearly prize for ‘Most sustainable horticulturist in Flanders’ to ID' Flor. The prize was awarded for the 3th time at the start of the Floralies. VMS shows that in the past five years ID’Flor made far-reaching efforts in the field of the environment, attention to man and society and always in balance with sound management.

Importance of this recognition
The Flemish association of azalea growers, in cooperation with the Flemish government, sought to obtain this recognition in order to guarantee the quality of the azaleas. The designation ‘Ghent azalea’ meets a multitude of strict quality criteria for the plant as well as the producer. It is the first time that a horticultural product has received this quality label in the EU.